Complete Business Growth Strategy for Skate Shops & Brands
The key to more in-store and online sales.
What You’ll Get:
1. Two Hour Onboarding Call
Meet with The Skateboard Agency for a deep-dive into your business goals, challenges, opportunities and more.
We’ll ask questions to get a comprehensive understanding of your business before we begin crafting a growth strategy for more online and in-store shoppers.
2. Competitor Analysis with Four Competitors
Using SEO tools, we’ll build out a complete competitor analysis with metrics from four of your top competitors.
You’ll get data such as how much traffic their sites are getting, what keywords they rank for, their most viewed pages, and more.
3. Google Business Profile Audit + Optimization
Your Google Business Profile is the hub of your business being found in local search.
We’ll set up or audit your profile, optimize it for max visibility, and then create a plan to keep the momentum rolling.
4. Listings & Backlinks with Major Directories
Backlinks are a major trust factor for search engines. The more you have, the more search engines recommend your business to people.
We’ll get your business listed with major directories (Apple Maps, Uber, Waze, YellowPages, & more) giving you both backlinks and visibility.
5. SEO Audit of Your Website with Recommendations
We’ll go over your site with a fine-toothed comb, identifying issues that harm your site in search results and we’ll find opportunities for growth.
We’ll present our recommendations using an interactive tool called Markup. This tool allows you to see real-time comments on pages of your site, so you see exactly what’s recommended and where.
6. Keyword Research with Thirty Target Keywords
You need to know just what your customers are searching for online.
We’ll conduct in-depth keyword research to identify 30 keywords you can use on your site so your target customers find you.
For each keyword, we’ll identify how difficult the keyword is to rank for and how many people search for it each month.
7. Blog Content Strategy
Using what we learned with keyword research, we’ll take it a step further and come up with 10 new blog topic ideas you can use to drive traffic to your site.
These blog topics will include 4 top-of-sales-funnel ideas, 3 middle-funnel ideas, and 3 bottom-funnel ideas. This strategy not only brings traffic, but sales conversions.
8. Local Marketing Plan
Your local marketing plan takes a holistic view of your business and identifies the best opportunities for you.
This plan is unique to every business.
You can expect things like social media ideas, blog ideas, or event ideas you may not have considered which boost your presence within your community.
6. Two Hour Strategy Presentation Call
All this information, now what to do with it?
During your strategy presentation call, we’ll explain all our findings in detail, questions encouraged!
It’s during this step that we bring it all together and you’ll see exactly what needs to be done to bring your business to the next level.
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